It is not enough to have Richard Stallman travel around the world endlessly giving standard Free Software speeches among other things repeating how Open Source is not the same thing as Free Software and how the operating system widely known as "Linux" is actually "GNU/Linux" (because GNU project in fact started that OS). It is not even enough to have Free Software supporters constantly keep pointing these things out and arguing why they believe so.
Due to the increased diffusion of "Open Source" as a term this article suggests its gradual phase out in favor of the original "Free Software" term and renaming of the "Open Source Initiative" into "Free Software Business Initiative" (no matter how controversial the proposal may be).
There are three ways we could look at Microsoft's recent approaches to the "Open Source" phenomenon.
1. They are in a process towards genuinely embracing Free Software or Open Source.