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As Google launched the latest content ID tool for YouTube which they describe as "the next step in a long list of content policies and tools that we have provided copyright owners so that they can more easily identify their content and manage how it is made available on YouTube", PublicKnowledge expressed concerns on the effect this could have on fair use rights and overall free flow of information on the internet, in an article titled: "Google Blinks, and Today the Internet is a Little Less Free".

"When it comes to songs ripped from your CD collection or downloaded MP3s, widely-available software tools allow you to roll your own ringtones instead and put them on a variety of phones."

"But what the world of unencrypted music giveth, DRM-locked media can taketh away. DRM allows media vendors to restrict your fair use rights so that they can be sold back to you piecemeal as "features.""

"The latest example: Apple's announcement that you can now create ringtones of DRM-locked iTunes-purchased music. Apple will only let you convert those tracks to ringtones if you pay another dollar,

"Universal Music Group has announced that the company is going to test selling DRM-free music to consumers in order to assess the market."

"Doug Morris, UMG's chairman and CEO, said in a statement that the company began internally considering the DRM-free waters earlier this year, and the company is expanding its plans into a nationwide test to "provide valuable insights into the implications of selling our music in an open format."

The test will see UMG offering a portion of its catalog—primarily its most popular content—sold without DRM between August 21 and January 31 of next year."

"One picture is worth a thousand words, goes the saying, and to prove the point, Grooveshark launched a really neat Flickr-based Public Service project built around a statement, "DRM is absurd".

Grooveshark is a crew with an, "online service that rewards you for sharing, reviewing, and discovering new music".

It goes on, "Visual analogies help in explaining why DRM is bad. Help us educate the public by adding pictures to this group to help explain the downfalls of DRM. Prizes will be offered for the best submissions, however the details have yet to be finalized."" -- Read more to see some of the pictures already submitted.

Yet another DRM technology has been cracked. What a surprise.

What makes this particular story interesting, though, is the way Digg reacted to the code being posted to their site and how quickly and widely has the code spread all over the web. Digg has at first complied with the cease and desist letter by MPAA and started removing posts with the offending code and banning users that posted it. What forced a complete turn around in digg's attitude was the pressure of its own userbase which kept posting about the issue on and on. Digg couldn't just delete all stories that have been been submitted so they buckled, while being full aware that they're putting themselves in the immediate legal risk.